introduced supabase and experiment management UI

backend/server/app.py

@@ -41,6 +41,7 @@ def get_producer() -> KafkaProducer:
 
 class EventPayload(BaseModel):
     sessionId: str
+    experimentId: Optional[str] = None
     eventName: str
     page: str
     productId: Optional[str] = None

experiments/procesing/extract.py

@@ -5,11 +5,16 @@ import os
 import requests
 from dotenv import load_dotenv
 from sklearn.base import BaseEstimator, TransformerMixin
+from supabase import create_client, Client
 load_dotenv()
 
 BACKEND_URL = os.getenv("BACKEND_URL", "http://localhost:5000")
+SUPABASE_URL = os.getenv("NEXT_PUBLIC_SUPABASE_URL")
+SUPABASE_KEY = os.getenv("NEXT_PUBLIC_SUPABASE_ANON_KEY")
 N_PRICE_BUCKETS = 5
 
+supabase: Client = create_client(SUPABASE_URL, SUPABASE_KEY)
+
 def get_data_from_kafka() -> pd.DataFrame:
     """fetch all events from backend dump endpoint"""
     resp = requests.get(f"{BACKEND_URL}/api/kafka/dump")
@@ -28,7 +33,38 @@ def get_data_from_kafka() -> pd.DataFrame:
 
 
 def join_with_experiments(df: pd.DataFrame) -> pd.DataFrame:
-    # TODO: Get experiments db from supabase and join on session_id
+    if df.empty or 'experimentId' not in df.columns:
+        return df
+
+    unique_exp_ids = df['experimentId'].dropna().unique()
+    if len(unique_exp_ids) == 0:
+        return df
+
+    resp = supabase.table('experiments').select(
+        'id, subject_name, xp_human_only, xp_market_mode, xp_task_id, task:tasks(task_name, task_description, task_def_of_done)'
+    ).in_('id', unique_exp_ids.tolist()).execute()
+
+    if not resp.data:
+        return df
+
+    exp_df = pd.DataFrame(resp.data)
+
+    # flatten task nested object if present
+    if 'task' in exp_df.columns and exp_df['task'].notnull().any():
+        task_normalized = pd.json_normalize(exp_df['task'].dropna())
+        task_normalized.index = exp_df[exp_df['task'].notnull()].index
+        exp_df = exp_df.drop(columns=['task']).join(task_normalized, rsuffix='_task')
+
+    # rename experiment columns for clarity
+    exp_df = exp_df.rename(columns={
+        'id': 'experimentId',
+        'subject_name': 'exp_subject',
+        'xp_human_only': 'exp_human_only',
+        'xp_market_mode': 'exp_market_mode',
+        'xp_task_id': 'exp_task_id'
+    })
+
+    df = df.merge(exp_df, on='experimentId', how='left')
     return df
 
 

experiments/procesing/pipeline.py

@@ -7,13 +7,9 @@ from mapping import SessionTransitionProbMatrixTransformer, render_graph
 if __name__ == "__main__":
     steps = [
         ('data_extraction', DataExtractor()),
-        ('transition_matrix', SessionTransitionProbMatrixTransformer(threshold=0.05)),
+        #('transition_matrix', SessionTransitionProbMatrixTransformer(threshold=0.05)),
     ]
     pipeline = Pipeline(steps)
     result = pipeline.fit_transform(None)
-    print(f"Number of sessions: {len(result)}\n")
+    print(result)
-
+    print(result.info())
-    for session_id, sess_data in result.items():
-        fname = f"session_{session_id}"
-        render_graph(fname, sess_data['matrix'], ls_index=sess_data['labels'], threshold=0.05, fmt="svg", view=False)
-        print(f"Rendered {fname}.svg")

requirements.txt

@@ -10,3 +10,4 @@ pytest
 pytest-asyncio
 uv
 scikit-learn
+supabase

web/package-lock.json

@@ -8,6 +8,8 @@
       "name": "web",
       "version": "0.1.0",
       "dependencies": {
+        "@supabase/ssr": "^0.7.0",
+        "@supabase/supabase-js": "^2.81.1",
         "next": "16.0.0",
         "react": "19.2.0",
         "react-dom": "19.2.0",
@@ -657,6 +659,97 @@
         "node": ">= 10"
       }
     },
+    "node_modules/@supabase/auth-js": {
+      "version": "2.81.1",
+      "resolved": "https://registry.npmjs.org/@supabase/auth-js/-/auth-js-2.81.1.tgz",
+      "integrity": "sha512-K20GgiSm9XeRLypxYHa5UCnybWc2K0ok0HLbqCej/wRxDpJxToXNOwKt0l7nO8xI1CyQ+GrNfU6bcRzvdbeopQ==",
+      "license": "MIT",
+      "dependencies": {
+        "tslib": "2.8.1"
+      },
+      "engines": {
+        "node": ">=20.0.0"
+      }
+    },
+    "node_modules/@supabase/functions-js": {
+      "version": "2.81.1",
+      "resolved": "https://registry.npmjs.org/@supabase/functions-js/-/functions-js-2.81.1.tgz",
+      "integrity": "sha512-sYgSO3mlgL0NvBFS3oRfCK4OgKGQwuOWJLzfPyWg0k8MSxSFSDeN/JtrDJD5GQrxskP6c58+vUzruBJQY78AqQ==",
+      "license": "MIT",
+      "dependencies": {
+        "tslib": "2.8.1"
+      },
+      "engines": {
+        "node": ">=20.0.0"
+      }
+    },
+    "node_modules/@supabase/postgrest-js": {
+      "version": "2.81.1",
+      "resolved": "https://registry.npmjs.org/@supabase/postgrest-js/-/postgrest-js-2.81.1.tgz",
+      "integrity": "sha512-DePpUTAPXJyBurQ4IH2e42DWoA+/Qmr5mbgY4B6ZcxVc/ZUKfTVK31BYIFBATMApWraFc8Q/Sg+yxtfJ3E0wSg==",
+      "license": "MIT",
+      "dependencies": {
+        "tslib": "2.8.1"
+      },
+      "engines": {
+        "node": ">=20.0.0"
+      }
+    },
+    "node_modules/@supabase/realtime-js": {
+      "version": "2.81.1",
+      "resolved": "https://registry.npmjs.org/@supabase/realtime-js/-/realtime-js-2.81.1.tgz",
+      "integrity": "sha512-ViQ+Kxm8BuUP/TcYmH9tViqYKGSD1LBjdqx2p5J+47RES6c+0QHedM0PPAjthMdAHWyb2LGATE9PD2++2rO/tw==",
+      "license": "MIT",
+      "dependencies": {
+        "@types/phoenix": "^1.6.6",
+        "@types/ws": "^8.18.1",
+        "tslib": "2.8.1",
+        "ws": "^8.18.2"
+      },
+      "engines": {
+        "node": ">=20.0.0"
+      }
+    },
+    "node_modules/@supabase/ssr": {
+      "version": "0.7.0",
+      "resolved": "https://registry.npmjs.org/@supabase/ssr/-/ssr-0.7.0.tgz",
+      "integrity": "sha512-G65t5EhLSJ5c8hTCcXifSL9Q/ZRXvqgXeNo+d3P56f4U1IxwTqjB64UfmfixvmMcjuxnq2yGqEWVJqUcO+AzAg==",
+      "license": "MIT",
+      "dependencies": {
+        "cookie": "^1.0.2"
+      },
+      "peerDependencies": {
+        "@supabase/supabase-js": "^2.43.4"
+      }
+    },
+    "node_modules/@supabase/storage-js": {
+      "version": "2.81.1",
+      "resolved": "https://registry.npmjs.org/@supabase/storage-js/-/storage-js-2.81.1.tgz",
+      "integrity": "sha512-UNmYtjnZnhouqnbEMC1D5YJot7y0rIaZx7FG2Fv8S3hhNjcGVvO+h9We/tggi273BFkiahQPS/uRsapo1cSapw==",
+      "license": "MIT",
+      "dependencies": {
+        "tslib": "2.8.1"
+      },
+      "engines": {
+        "node": ">=20.0.0"
+      }
+    },
+    "node_modules/@supabase/supabase-js": {
+      "version": "2.81.1",
+      "resolved": "https://registry.npmjs.org/@supabase/supabase-js/-/supabase-js-2.81.1.tgz",
+      "integrity": "sha512-KSdY7xb2L0DlLmlYzIOghdw/na4gsMcqJ8u4sD6tOQJr+x3hLujU9s4R8N3ob84/1bkvpvlU5PYKa1ae+OICnw==",
+      "license": "MIT",
+      "dependencies": {
+        "@supabase/auth-js": "2.81.1",
+        "@supabase/functions-js": "2.81.1",
+        "@supabase/postgrest-js": "2.81.1",
+        "@supabase/realtime-js": "2.81.1",
+        "@supabase/storage-js": "2.81.1"
+      },
+      "engines": {
+        "node": ">=20.0.0"
+      }
+    },
     "node_modules/@swc/helpers": {
       "version": "0.5.15",
       "resolved": "https://registry.npmjs.org/@swc/helpers/-/helpers-0.5.15.tgz",
@@ -941,12 +1034,17 @@
       "version": "20.19.23",
       "resolved": "https://registry.npmjs.org/@types/node/-/node-20.19.23.tgz",
       "integrity": "sha512-yIdlVVVHXpmqRhtyovZAcSy0MiPcYWGkoO4CGe/+jpP0hmNuihm4XhHbADpK++MsiLHP5MVlv+bcgdF99kSiFQ==",
-      "dev": true,
       "license": "MIT",
       "dependencies": {
         "undici-types": "~6.21.0"
       }
     },
+    "node_modules/@types/phoenix": {
+      "version": "1.6.6",
+      "resolved": "https://registry.npmjs.org/@types/phoenix/-/phoenix-1.6.6.tgz",
+      "integrity": "sha512-PIzZZlEppgrpoT2QgbnDU+MMzuR6BbCjllj0bM70lWoejMeNJAxCchxnv7J3XFkI8MpygtRpzXrIlmWUBclP5A==",
+      "license": "MIT"
+    },
     "node_modules/@types/react": {
       "version": "19.2.2",
       "resolved": "https://registry.npmjs.org/@types/react/-/react-19.2.2.tgz",
@@ -967,6 +1065,15 @@
         "@types/react": "^19.2.0"
       }
     },
+    "node_modules/@types/ws": {
+      "version": "8.18.1",
+      "resolved": "https://registry.npmjs.org/@types/ws/-/ws-8.18.1.tgz",
+      "integrity": "sha512-ThVF6DCVhA8kUGy+aazFQ4kXQ7E1Ty7A3ypFOe0IcJV8O/M511G99AW24irKrW56Wt44yG9+ij8FaqoBGkuBXg==",
+      "license": "MIT",
+      "dependencies": {
+        "@types/node": "*"
+      }
+    },
     "node_modules/caniuse-lite": {
       "version": "1.0.30001751",
       "resolved": "https://registry.npmjs.org/caniuse-lite/-/caniuse-lite-1.0.30001751.tgz",
@@ -993,6 +1100,15 @@
       "integrity": "sha512-IV3Ou0jSMzZrd3pZ48nLkT9DA7Ag1pnPzaiQhpW7c3RbcqqzvzzVu+L8gfqMp/8IM2MQtSiqaCxrrcfu8I8rMA==",
       "license": "MIT"
     },
+    "node_modules/cookie": {
+      "version": "1.0.2",
+      "resolved": "https://registry.npmjs.org/cookie/-/cookie-1.0.2.tgz",
+      "integrity": "sha512-9Kr/j4O16ISv8zBBhJoi4bXOYNTkFLOqSL3UDB0njXxCXNezjeyVrJyGOWtgfs/q2km1gwBcfH8q1yEGoMYunA==",
+      "license": "MIT",
+      "engines": {
+        "node": ">=18"
+      }
+    },
     "node_modules/csstype": {
       "version": "3.1.3",
       "resolved": "https://registry.npmjs.org/csstype/-/csstype-3.1.3.tgz",
@@ -1605,9 +1721,29 @@
       "version": "6.21.0",
       "resolved": "https://registry.npmjs.org/undici-types/-/undici-types-6.21.0.tgz",
       "integrity": "sha512-iwDZqg0QAGrg9Rav5H4n0M64c3mkR59cJ6wQp+7C4nI0gsmExaedaYLNO44eT4AtBBwjbTiGPMlt2Md0T9H9JQ==",
-      "dev": true,
       "license": "MIT"
     },
+    "node_modules/ws": {
+      "version": "8.18.3",
+      "resolved": "https://registry.npmjs.org/ws/-/ws-8.18.3.tgz",
+      "integrity": "sha512-PEIGCY5tSlUt50cqyMXfCzX+oOPqN0vuGqWzbcJ2xvnkzkq46oOpz7dQaTDBdfICb4N14+GARUDw2XV2N4tvzg==",
+      "license": "MIT",
+      "engines": {
+        "node": ">=10.0.0"
+      },
+      "peerDependencies": {
+        "bufferutil": "^4.0.1",
+        "utf-8-validate": ">=5.0.2"
+      },
+      "peerDependenciesMeta": {
+        "bufferutil": {
+          "optional": true
+        },
+        "utf-8-validate": {
+          "optional": true
+        }
+      }
+    },
     "node_modules/zod": {
       "version": "4.1.12",
       "resolved": "https://registry.npmjs.org/zod/-/zod-4.1.12.tgz",

web/package.json

@@ -8,6 +8,8 @@
     "start": "next start"
   },
   "dependencies": {
+    "@supabase/ssr": "^0.7.0",
+    "@supabase/supabase-js": "^2.81.1",
     "next": "16.0.0",
     "react": "19.2.0",
     "react-dom": "19.2.0",

web/src/app/admin/experiments/page.tsx

@@ -1,20 +1,26 @@
 'use client';
 
 import { useEffect, useState } from 'react';
-import { useSession } from '@/hooks/useSession';
+import { TaskManager } from '@/components/admin/TaskManager';
+import { ExperimentForm } from '@/components/admin/ExperimentForm';
 
 type Experiment = {
   id: string;
-  status: 'active' | 'stopped';
+  subject_name: string;
-  sessionIds: string[];
+  xp_human_only: boolean;
-  createdAt: number;
+  xp_market_mode: string;
+  created_at: string;
+  task?: {
+    id: string;
+    task_name: string;
+  };
 };
 
 export default function ExperimentsAdmin() {
-  const { sessionId, isLoading: sessionLoading } = useSession();
   const [exps, setExps] = useState<Experiment[]>([]);
-  const [loading, setLoading] = useState(false);
+  const [selectedTaskId, setSelectedTaskId] = useState<string | undefined>();
   const [error, setError] = useState<string | null>(null);
+  const [showForm, setShowForm] = useState(false);
 
   const fetchExps = async () => {
     try {
@@ -31,86 +37,22 @@ export default function ExperimentsAdmin() {
     fetchExps();
   }, []);
 
-  const handleStart = async () => {
+  const handleExperimentCreated = async () => {
-    if (!sessionId) {
+    setShowForm(false);
-      setError('no session available');
+    setSelectedTaskId(undefined);
-      return;
+    await fetchExps();
-    }
-
-    setLoading(true);
-    setError(null);
-
-    try {
-      const res = await fetch('/api/admin/experiments/start', {
-        method: 'POST',
-        headers: { 'Content-Type': 'application/json' },
-        body: JSON.stringify({ sessionId }),
-      });
-
-      if (!res.ok) {
-        const data = await res.json();
-        throw new Error(data.error || 'start failed');
-      }
-
-      await fetchExps(); // refresh list
-    } catch (err: any) {
-      setError(err.message);
-    } finally {
-      setLoading(false);
-    }
   };
 
-  const handleStop = async (expId: string) => {
-    setLoading(true);
-    setError(null);
-
-    try {
-      const res = await fetch('/api/admin/experiments/stop', {
-        method: 'POST',
-        headers: { 'Content-Type': 'application/json' },
-        body: JSON.stringify({ experimentId: expId }),
-      });
-
-      if (!res.ok) {
-        const data = await res.json();
-        throw new Error(data.error || 'stop failed');
-      }
-
-      await fetchExps(); // refresh list
-    } catch (err: any) {
-      setError(err.message);
-    } finally {
-      setLoading(false);
-    }
-  };
-
-  if (sessionLoading) {
-    return (
-      <div className="flex min-h-screen items-center justify-center bg-zinc-50 dark:bg-black">
-        <p className="text-zinc-600 dark:text-zinc-400">loading session...</p>
-      </div>
-    );
-  }
-
   return (
     <div className="min-h-screen bg-zinc-50 px-6 py-12 dark:bg-black">
-      <div className="mx-auto max-w-5xl">
+      <div className="mx-auto max-w-7xl">
-        <div className="mb-8 flex items-center justify-between">
+        <div className="mb-8">
-          <div>
+          <h1 className="text-3xl font-semibold tracking-tight text-black dark:text-zinc-50">
-            <h1 className="text-3xl font-semibold tracking-tight text-black dark:text-zinc-50">
+            Experiment Management
-              Experiments
+          </h1>
-            </h1>
+          <p className="mt-2 text-sm text-zinc-600 dark:text-zinc-400">
-            <p className="mt-2 text-sm text-zinc-600 dark:text-zinc-400">
+            configure tasks and run experiments
-              current session: {sessionId || 'none'}
+          </p>
-            </p>
-          </div>
-          <button
-            onClick={handleStart}
-            disabled={loading || !sessionId}
-            className="rounded-lg bg-black px-4 py-2 text-sm font-medium text-white transition-colors hover:bg-zinc-800 disabled:opacity-50 dark:bg-zinc-50 dark:text-black dark:hover:bg-zinc-200"
-          >
-            {loading ? 'starting...' : 'start experiment'}
-          </button>
         </div>
 
         {error && (
@@ -119,79 +61,123 @@ export default function ExperimentsAdmin() {
           </div>
         )}
 
-        <div className="overflow-hidden rounded-lg border border-zinc-200 bg-white dark:border-zinc-800 dark:bg-zinc-950">
+        <div className="grid grid-cols-1 gap-6 lg:grid-cols-3">
-          <table className="w-full text-left text-sm">
+          {/* left column: task manager */}
-            <thead className="border-b border-zinc-200 bg-zinc-50 dark:border-zinc-800 dark:bg-zinc-900">
+          <div className="lg:col-span-1">
-              <tr>
+            <TaskManager
-                <th className="px-6 py-3 font-medium text-zinc-900 dark:text-zinc-100">
+              onTaskSelect={setSelectedTaskId}
-                  experiment id
+              selectedTaskId={selectedTaskId}
-                </th>
+            />
-                <th className="px-6 py-3 font-medium text-zinc-900 dark:text-zinc-100">
+          </div>
-                  status
+
-                </th>
+          {/* right column: experiment form + list */}
-                <th className="px-6 py-3 font-medium text-zinc-900 dark:text-zinc-100">
+          <div className="space-y-6 lg:col-span-2">
-                  session count
+            <div className="flex items-center justify-between">
-                </th>
+              <h2 className="text-lg font-semibold text-zinc-900 dark:text-zinc-100">
-                <th className="px-6 py-3 font-medium text-zinc-900 dark:text-zinc-100">
+                Experiments
-                  created
+              </h2>
-                </th>
+              <button
-                <th className="px-6 py-3 font-medium text-zinc-900 dark:text-zinc-100">
+                onClick={() => setShowForm(!showForm)}
-                  action
+                className="rounded-lg bg-black px-4 py-2 text-sm font-medium text-white transition-colors hover:bg-zinc-800 dark:bg-zinc-50 dark:text-black dark:hover:bg-zinc-200"
-                </th>
+              >
-              </tr>
+                {showForm ? 'hide form' : 'new experiment'}
-            </thead>
+              </button>
-            <tbody className="divide-y divide-zinc-200 dark:divide-zinc-800">
+            </div>
-              {exps.length === 0 ? (
+
-                <tr>
+            {showForm && (
-                  <td
+              <ExperimentForm
-                    colSpan={5}
+                selectedTaskId={selectedTaskId}
-                    className="px-6 py-8 text-center text-zinc-500 dark:text-zinc-400"
+                onSuccess={handleExperimentCreated}
-                  >
+              />
-                    no experiments yet
+            )}
-                  </td>
+
-                </tr>
+            <div className="overflow-hidden rounded-lg border border-zinc-200 bg-white dark:border-zinc-800 dark:bg-zinc-950">
-              ) : (
+              <table className="w-full text-left text-sm">
-                exps.map((exp) => (
+                <thead className="border-b border-zinc-200 bg-zinc-50 dark:border-zinc-800 dark:bg-zinc-900">
-                  <tr
+                  <tr>
-                    key={exp.id}
+                    <th className="px-4 py-3 font-medium text-zinc-900 dark:text-zinc-100">
-                    className="hover:bg-zinc-50 dark:hover:bg-zinc-900"
+                      subject
-                  >
+                    </th>
-                    <td className="px-6 py-4 font-mono text-xs text-zinc-700 dark:text-zinc-300">
+                    <th className="px-4 py-3 font-medium text-zinc-900 dark:text-zinc-100">
-                      {exp.id.slice(0, 8)}...
+                      mode
-                    </td>
+                    </th>
-                    <td className="px-6 py-4">
+                    <th className="px-4 py-3 font-medium text-zinc-900 dark:text-zinc-100">
-                      <span
+                      human
-                        className={`inline-block rounded-full px-2 py-1 text-xs font-medium ${
+                    </th>
-                          exp.status === 'active'
+                    <th className="px-4 py-3 font-medium text-zinc-900 dark:text-zinc-100">
-                            ? 'bg-green-100 text-green-800 dark:bg-green-950 dark:text-green-200'
+                      task
-                            : 'bg-zinc-100 text-zinc-800 dark:bg-zinc-800 dark:text-zinc-200'
+                    </th>
-                        }`}
+                    <th className="px-4 py-3 font-medium text-zinc-900 dark:text-zinc-100">
-                      >
+                      created
-                        {exp.status}
+                    </th>
-                      </span>
+                    <th className="px-4 py-3 font-medium text-zinc-900 dark:text-zinc-100">
-                    </td>
+                      link
-                    <td className="px-6 py-4 text-zinc-700 dark:text-zinc-300">
+                    </th>
-                      {exp.sessionIds.length}
-                    </td>
-                    <td className="px-6 py-4 text-zinc-700 dark:text-zinc-300">
-                      {new Date(exp.createdAt).toLocaleString()}
-                    </td>
-                    <td className="px-6 py-4">
-                      {exp.status === 'active' && (
-                        <button
-                          onClick={() => handleStop(exp.id)}
-                          disabled={loading}
-                          className="text-sm font-medium text-red-600 hover:text-red-700 disabled:opacity-50 dark:text-red-400 dark:hover:text-red-300"
-                        >
-                          stop
-                        </button>
-                      )}
-                    </td>
                   </tr>
-                ))
+                </thead>
-              )}
+                <tbody className="divide-y divide-zinc-200 dark:divide-zinc-800">
-            </tbody>
+                  {exps.length === 0 ? (
-          </table>
+                    <tr>
+                      <td
+                        colSpan={6}
+                        className="px-4 py-8 text-center text-zinc-500 dark:text-zinc-400"
+                      >
+                        no experiments yet
+                      </td>
+                    </tr>
+                  ) : (
+                    exps.map((exp) => {
+                      const baseUrl = exp.xp_market_mode === 'airline'
+                        ? 'https://phantom-airline.vercel.app'
+                        : 'https://phantom-hotel.vercel.app';
+                      const link = `${baseUrl}/start-task?uuid=${exp.id}`;
+
+                      return (
+                        <tr
+                          key={exp.id}
+                          className="hover:bg-zinc-50 dark:hover:bg-zinc-900"
+                        >
+                          <td className="px-4 py-3 font-medium text-zinc-900 dark:text-zinc-100">
+                            {exp.subject_name}
+                          </td>
+                          <td className="px-4 py-3">
+                            <span className="inline-block rounded-full bg-zinc-100 px-2 py-1 text-xs font-medium text-zinc-800 dark:bg-zinc-800 dark:text-zinc-200">
+                              {exp.xp_market_mode || 'none'}
+                            </span>
+                          </td>
+                          <td className="px-4 py-3">
+                            {exp.xp_human_only ? (
+                              <span className="text-xs text-green-600 dark:text-green-400">
+                                yes
+                              </span>
+                            ) : (
+                              <span className="text-xs text-zinc-500">no</span>
+                            )}
+                          </td>
+                          <td className="px-4 py-3 text-xs text-zinc-600 dark:text-zinc-400">
+                            {exp.task ? exp.task.task_name : '—'}
+                          </td>
+                          <td className="px-4 py-3 text-xs text-zinc-600 dark:text-zinc-400">
+                            {new Date(exp.created_at).toLocaleDateString()}
+                          </td>
+                          <td className="px-4 py-3">
+                            <button
+                              onClick={() => {
+                                navigator.clipboard.writeText(link);
+                              }}
+                              className="text-xs font-medium text-zinc-900 hover:text-zinc-600 dark:text-zinc-100 dark:hover:text-zinc-400"
+                            >
+                              copy link
+                            </button>
+                          </td>
+                        </tr>
+                      );
+                    })
+                  )}
+                </tbody>
+              </table>
+            </div>
+          </div>
         </div>
       </div>
     </div>

web/src/app/api/admin/experiments/route.ts

@@ -1,10 +1,40 @@
-import { NextResponse } from 'next/server';
+import { NextRequest, NextResponse } from 'next/server';
-import { getAllExperiments } from '@/lib/sessionStore';
+import { createClient } from '@/utils/supabase/server';
+import { cookies } from 'next/headers';
 
-export async function GET() {
+export async function GET(req: NextRequest) {
   try {
-    const exps = getAllExperiments();
+    const cookieStore = await cookies();
-    return NextResponse.json({ experiments: exps });
+    const supabase = createClient(cookieStore);
+
+    const { searchParams } = new URL(req.url);
+    const id = searchParams.get('id');
+
+    if (id) {
+      const { data, error } = await supabase
+        .from('experiments')
+        .select(`
+          *,
+          task:tasks(*)
+        `)
+        .eq('id', id)
+        .single();
+
+      if (error) throw error;
+      return NextResponse.json({ experiment: data });
+    }
+
+    const { data, error } = await supabase
+      .from('experiments')
+      .select(`
+        *,
+        task:tasks(*)
+      `)
+      .order('created_at', { ascending: false });
+
+    if (error) throw error;
+
+    return NextResponse.json({ experiments: data || [] });
   } catch (err: any) {
     console.error('experiments list error:', err);
     return NextResponse.json(
@@ -13,3 +43,44 @@ export async function GET() {
     );
   }
 }
+
+export async function POST(req: NextRequest) {
+  try {
+    const cookieStore = await cookies();
+    const supabase = createClient(cookieStore);
+    const body = await req.json();
+
+    const { subject_name, xp_human_only, xp_market_mode, xp_task_id } = body;
+
+    if (!subject_name) {
+      return NextResponse.json(
+        { error: 'subject_name is required' },
+        { status: 400 }
+      );
+    }
+
+    const { data, error } = await supabase
+      .from('experiments')
+      .insert([{
+        subject_name,
+        xp_human_only: xp_human_only ?? false,
+        xp_market_mode: xp_market_mode || null,
+        xp_task_id: xp_task_id || null,
+      }])
+      .select(`
+        *,
+        task:tasks(*)
+      `)
+      .single();
+
+    if (error) throw error;
+
+    return NextResponse.json({ experiment: data });
+  } catch (err: any) {
+    console.error('experiment creation error:', err);
+    return NextResponse.json(
+      { error: err.message || 'unknown error' },
+      { status: 500 }
+    );
+  }
+}

web/src/app/api/admin/tasks/route.ts

@@ -0,0 +1,58 @@
+import { NextRequest, NextResponse } from 'next/server';
+import { createClient } from '@/utils/supabase/server';
+import { cookies } from 'next/headers';
+
+export async function GET() {
+  try {
+    const cookieStore = await cookies();
+    const supabase = createClient(cookieStore);
+
+    const { data, error } = await supabase
+      .from('tasks')
+      .select('*')
+      .order('created_at', { ascending: false });
+
+    if (error) throw error;
+
+    return NextResponse.json({ tasks: data || [] });
+  } catch (err: any) {
+    console.error('tasks fetch error:', err);
+    return NextResponse.json(
+      { error: err.message || 'unknown error' },
+      { status: 500 }
+    );
+  }
+}
+
+export async function POST(req: NextRequest) {
+  try {
+    const cookieStore = await cookies();
+    const supabase = createClient(cookieStore);
+    const body = await req.json();
+
+    const { task_name, task_description, task_def_of_done } = body;
+
+    if (!task_name) {
+      return NextResponse.json(
+        { error: 'task_name is required' },
+        { status: 400 }
+      );
+    }
+
+    const { data, error } = await supabase
+      .from('tasks')
+      .insert([{ task_name, task_description, task_def_of_done }])
+      .select()
+      .single();
+
+    if (error) throw error;
+
+    return NextResponse.json({ task: data });
+  } catch (err: any) {
+    console.error('task creation error:', err);
+    return NextResponse.json(
+      { error: err.message || 'unknown error' },
+      { status: 500 }
+    );
+  }
+}

web/src/app/api/session/route.ts

@@ -1,13 +1,12 @@
 import { NextRequest, NextResponse } from 'next/server';
 import { randomUUID } from 'crypto';
-import { getSession, createSession } from '@/lib/sessionStore';
+import { getSession, createSession, setExperiment } from '@/lib/sessionStore';
 
 const COOKIE_NAME = 'phantom_session_id';
 const isProd = process.env.NODE_ENV === 'production';
 
 export async function GET(req: NextRequest) {
     try {
-        // check for existing session cookie
         const existingSession = req.cookies.get(COOKIE_NAME)?.value;
 
         if (existingSession) {
@@ -18,13 +17,11 @@ export async function GET(req: NextRequest) {
             });
         }
 
-        // mint new session id
         const sessionId = randomUUID();
         createSession(sessionId);
 
         const res = NextResponse.json({ sessionId, experimentId: undefined });
 
-        // set httpOnly cookie with security flags
         res.cookies.set({
             name: COOKIE_NAME,
             value: sessionId,
@@ -32,7 +29,7 @@ export async function GET(req: NextRequest) {
             sameSite: 'lax',
             secure: isProd,
             path: '/',
-            maxAge: 60 * 60 * 24 * 30, // 30 days
+            maxAge: 60 * 60 * 24 * 30,
         });
 
         return res;
@@ -44,3 +41,52 @@ export async function GET(req: NextRequest) {
         );
     }
 }
+
+export async function POST(req: NextRequest) {
+    try {
+        const body = await req.json();
+        const { experimentId } = body;
+
+        if (!experimentId) {
+            return NextResponse.json(
+                { error: 'experimentId is required' },
+                { status: 400 }
+            );
+        }
+
+        let sessionId = req.cookies.get(COOKIE_NAME)?.value;
+
+        if (!sessionId) {
+            sessionId = randomUUID();
+            createSession(sessionId);
+        }
+
+        setExperiment(sessionId, experimentId);
+
+        const res = NextResponse.json({
+            sessionId,
+            experimentId,
+            success: true
+        });
+
+        if (!req.cookies.get(COOKIE_NAME)) {
+            res.cookies.set({
+                name: COOKIE_NAME,
+                value: sessionId,
+                httpOnly: true,
+                sameSite: 'lax',
+                secure: isProd,
+                path: '/',
+                maxAge: 60 * 60 * 24 * 30,
+            });
+        }
+
+        return res;
+    } catch (err: any) {
+        console.error('session update error:', err);
+        return NextResponse.json(
+            { error: err.message || 'unknown error' },
+            { status: 500 }
+        );
+    }
+}

web/src/app/start-task/page.tsx

@@ -0,0 +1,93 @@
+'use client';
+
+import { useEffect, useState, Suspense } from 'react';
+import { useSearchParams, useRouter } from 'next/navigation';
+
+const StartTaskContent = () => {
+  const searchParams = useSearchParams();
+  const router = useRouter();
+  const [status, setStatus] = useState<'loading' | 'error' | 'redirecting'>('loading');
+  const [error, setError] = useState<string | null>(null);
+
+  useEffect(() => {
+    const uuid = searchParams.get('uuid');
+
+    if (!uuid) {
+      setError('no experiment UUID provided');
+      setStatus('error');
+      return;
+    }
+
+    const validateAndStore = async () => {
+      try {
+        const res = await fetch(`/api/admin/experiments?id=${uuid}`);
+        if (!res.ok) throw new Error('experiment not found');
+
+        const data = await res.json();
+        const exp = data.experiment;
+
+        if (!exp) throw new Error('invalid experiment UUID');
+
+        localStorage.setItem('phantom_experiment_id', uuid);
+
+        await fetch('/api/session', {
+          method: 'POST',
+          headers: { 'Content-Type': 'application/json' },
+          body: JSON.stringify({ experimentId: uuid }),
+        });
+
+        setStatus('redirecting');
+
+        setTimeout(() => {
+          router.push("/");
+        }, 800);
+
+      } catch (err: any) {
+        setError(err.message || 'failed to start task');
+        setStatus('error');
+      }
+    };
+
+    validateAndStore();
+  }, [searchParams, router]);
+
+  return (
+    <div className="flex min-h-screen items-center justify-center bg-zinc-50 dark:bg-black">
+      <div className="text-center">
+        {status === 'loading' && (
+          <div>
+            <div className="mb-4 h-8 w-8 animate-spin rounded-full border-4 border-zinc-200 border-t-zinc-900 dark:border-zinc-800 dark:border-t-zinc-100 mx-auto" />
+            <p className="text-zinc-600 dark:text-zinc-400">validating browser...</p>
+          </div>
+        )}
+
+        {status === 'redirecting' && (
+          <div>
+            <div className="mb-4 text-4xl">✓</div>
+            <p className="text-zinc-900 dark:text-zinc-100 font-medium">website loaded</p>
+            <p className="mt-2 text-sm text-zinc-600 dark:text-zinc-400">redirecting to page...</p>
+          </div>
+        )}
+
+        {status === 'error' && (
+          <div className="rounded-lg bg-red-50 p-6 dark:bg-red-950">
+            <p className="text-red-900 dark:text-red-100 font-medium">error</p>
+            <p className="mt-2 text-sm text-red-700 dark:text-red-300">{error}</p>
+          </div>
+        )}
+      </div>
+    </div>
+  );
+};
+
+export default function StartTaskPage() {
+  return (
+    <Suspense fallback={
+      <div className="flex min-h-screen items-center justify-center bg-zinc-50 dark:bg-black">
+        <p className="text-zinc-600 dark:text-zinc-400">loading...</p>
+      </div>
+    }>
+      <StartTaskContent />
+    </Suspense>
+  );
+}

web/src/components/admin/ExperimentForm.tsx

@@ -0,0 +1,118 @@
+'use client';
+
+import { useState } from 'react';
+
+type ExperimentFormProps = {
+  selectedTaskId?: string;
+  onSuccess?: () => void;
+};
+
+export const ExperimentForm = ({ selectedTaskId, onSuccess }: ExperimentFormProps) => {
+  const [loading, setLoading] = useState(false);
+  const [error, setError] = useState<string | null>(null);
+  const [form, setForm] = useState({
+    subject_name: '',
+    xp_human_only: false,
+    xp_market_mode: 'hotel' as 'hotel' | 'airline',
+  });
+
+  const handleSubmit = async (e: React.FormEvent) => {
+    e.preventDefault();
+    setLoading(true);
+    setError(null);
+
+    try {
+      const res = await fetch('/api/admin/experiments', {
+        method: 'POST',
+        headers: { 'Content-Type': 'application/json' },
+        body: JSON.stringify({
+          ...form,
+          xp_task_id: selectedTaskId || null,
+        }),
+      });
+
+      if (!res.ok) {
+        const data = await res.json();
+        throw new Error(data.error || 'creation failed');
+      }
+
+      setForm({ subject_name: '', xp_human_only: false, xp_market_mode: 'hotel' });
+      onSuccess?.();
+    } catch (err: any) {
+      setError(err.message);
+    } finally {
+      setLoading(false);
+    }
+  };
+
+  return (
+    <form onSubmit={handleSubmit} className="space-y-4 rounded-lg border border-zinc-200 bg-white p-6 dark:border-zinc-800 dark:bg-zinc-950">
+      <h2 className="text-lg font-semibold text-zinc-900 dark:text-zinc-100">
+        Create Experiment
+      </h2>
+
+      {error && (
+        <div className="rounded-lg bg-red-50 p-3 text-sm text-red-800 dark:bg-red-950 dark:text-red-200">
+          {error}
+        </div>
+      )}
+
+      <div>
+        <label className="block text-sm font-medium text-zinc-700 dark:text-zinc-300">
+          subject name
+        </label>
+        <input
+          type="text"
+          value={form.subject_name}
+          onChange={(e) => setForm({ ...form, subject_name: e.target.value })}
+          className="mt-1 w-full rounded-lg border border-zinc-300 bg-white px-3 py-2 text-sm text-zinc-900 focus:border-zinc-900 focus:outline-none dark:border-zinc-700 dark:bg-zinc-900 dark:text-zinc-100 dark:focus:border-zinc-100"
+          placeholder="e.g., baseline_dynamic_pricing_v1"
+          required
+        />
+      </div>
+
+      <div>
+        <label className="block text-sm font-medium text-zinc-700 dark:text-zinc-300">
+          market mode
+        </label>
+        <select
+          value={form.xp_market_mode}
+          onChange={(e) => setForm({ ...form, xp_market_mode: e.target.value as 'hotel' | 'airline' })}
+          className="mt-1 w-full rounded-lg border border-zinc-300 bg-white px-3 py-2 text-sm text-zinc-900 focus:border-zinc-900 focus:outline-none dark:border-zinc-700 dark:bg-zinc-900 dark:text-zinc-100 dark:focus:border-zinc-100"
+        >
+          <option value="hotel">hotel</option>
+          <option value="airline">airline</option>
+        </select>
+      </div>
+
+      <div className="flex items-center gap-2">
+        <input
+          type="checkbox"
+          id="human-only"
+          checked={form.xp_human_only}
+          onChange={(e) => setForm({ ...form, xp_human_only: e.target.checked })}
+          className="h-4 w-4 rounded border-zinc-300 text-zinc-900 focus:ring-zinc-900 dark:border-zinc-700 dark:bg-zinc-900"
+        />
+        <label htmlFor="human-only" className="text-sm text-zinc-700 dark:text-zinc-300">
+          human participants only
+        </label>
+      </div>
+
+      {selectedTaskId && (
+        <div className="rounded-lg bg-zinc-50 p-3 dark:bg-zinc-900">
+          <p className="text-sm text-zinc-600 dark:text-zinc-400">
+            task selected: <span className="font-mono text-xs">{selectedTaskId.slice(0, 8)}...</span>
+          </p>
+        </div>
+      )}
+
+      <button
+        type="submit"
+        disabled={loading}
+        className="w-full rounded-lg bg-black px-4 py-2 text-sm font-medium text-white transition-colors hover:bg-zinc-800 disabled:opacity-50 dark:bg-zinc-50 dark:text-black dark:hover:bg-zinc-200"
+      >
+        {loading ? 'creating experiment...' : 'create experiment'}
+      </button>
+    </form>
+  );
+};

web/src/components/admin/TaskManager.tsx

@@ -0,0 +1,178 @@
+'use client';
+
+import { useState, useEffect } from 'react';
+
+type Task = {
+  id: string;
+  task_name: string;
+  task_description: string;
+  task_def_of_done: string;
+  created_at: string;
+};
+
+type TaskManagerProps = {
+  onTaskSelect?: (taskId: string) => void;
+  selectedTaskId?: string;
+};
+
+export const TaskManager = ({ onTaskSelect, selectedTaskId }: TaskManagerProps) => {
+  const [tasks, setTasks] = useState<Task[]>([]);
+  const [loading, setLoading] = useState(false);
+  const [showForm, setShowForm] = useState(false);
+  const [form, setForm] = useState({
+    task_name: '',
+    task_description: '',
+    task_def_of_done: '',
+  });
+  const [error, setError] = useState<string | null>(null);
+
+  const fetchTasks = async () => {
+    try {
+      const res = await fetch('/api/admin/tasks');
+      if (!res.ok) throw new Error(`fetch failed: ${res.status}`);
+      const data = await res.json();
+      setTasks(data.tasks || []);
+    } catch (err: any) {
+      setError(err.message);
+    }
+  };
+
+  useEffect(() => {
+    fetchTasks();
+  }, []);
+
+  const handleSubmit = async (e: React.FormEvent) => {
+    e.preventDefault();
+    setLoading(true);
+    setError(null);
+
+    try {
+      const res = await fetch('/api/admin/tasks', {
+        method: 'POST',
+        headers: { 'Content-Type': 'application/json' },
+        body: JSON.stringify(form),
+      });
+
+      if (!res.ok) {
+        const data = await res.json();
+        throw new Error(data.error || 'creation failed');
+      }
+
+      setForm({ task_name: '', task_description: '', task_def_of_done: '' });
+      setShowForm(false);
+      await fetchTasks();
+    } catch (err: any) {
+      setError(err.message);
+    } finally {
+      setLoading(false);
+    }
+  };
+
+  return (
+    <div className="space-y-4">
+      <div className="flex items-center justify-between">
+        <h2 className="text-lg font-semibold text-zinc-900 dark:text-zinc-100">
+          Tasks
+        </h2>
+        <button
+          onClick={() => setShowForm(!showForm)}
+          className="rounded-lg bg-zinc-900 px-3 py-1.5 text-sm font-medium text-white transition-colors hover:bg-zinc-700 dark:bg-zinc-100 dark:text-black dark:hover:bg-zinc-300"
+        >
+          {showForm ? 'cancel' : 'new task'}
+        </button>
+      </div>
+
+      {error && (
+        <div className="rounded-lg bg-red-50 p-3 text-sm text-red-800 dark:bg-red-950 dark:text-red-200">
+          {error}
+        </div>
+      )}
+
+      {showForm && (
+        <form onSubmit={handleSubmit} className="space-y-3 rounded-lg border border-zinc-200 bg-white p-4 dark:border-zinc-800 dark:bg-zinc-950">
+          <div>
+            <label className="block text-sm font-medium text-zinc-700 dark:text-zinc-300">
+              task name
+            </label>
+            <input
+              type="text"
+              value={form.task_name}
+              onChange={(e) => setForm({ ...form, task_name: e.target.value })}
+              className="mt-1 w-full rounded-lg border border-zinc-300 bg-white px-3 py-2 text-sm text-zinc-900 focus:border-zinc-900 focus:outline-none dark:border-zinc-700 dark:bg-zinc-900 dark:text-zinc-100 dark:focus:border-zinc-100"
+              placeholder="e.g., Book cheapest flight to Paris"
+              required
+            />
+          </div>
+
+          <div>
+            <label className="block text-sm font-medium text-zinc-700 dark:text-zinc-300">
+              description
+            </label>
+            <textarea
+              value={form.task_description}
+              onChange={(e) => setForm({ ...form, task_description: e.target.value })}
+              className="mt-1 w-full rounded-lg border border-zinc-300 bg-white px-3 py-2 text-sm text-zinc-900 focus:border-zinc-900 focus:outline-none dark:border-zinc-700 dark:bg-zinc-900 dark:text-zinc-100 dark:focus:border-zinc-100"
+              placeholder="User should find and book the cheapest available flight..."
+              rows={3}
+            />
+          </div>
+
+          <div>
+            <label className="block text-sm font-medium text-zinc-700 dark:text-zinc-300">
+              definition of done
+            </label>
+            <textarea
+              value={form.task_def_of_done}
+              onChange={(e) => setForm({ ...form, task_def_of_done: e.target.value })}
+              className="mt-1 w-full rounded-lg border border-zinc-300 bg-white px-3 py-2 text-sm text-zinc-900 focus:border-zinc-900 focus:outline-none dark:border-zinc-700 dark:bg-zinc-900 dark:text-zinc-100 dark:focus:border-zinc-100"
+              placeholder="Booking is completed and confirmation page is shown"
+              rows={2}
+            />
+          </div>
+
+          <button
+            type="submit"
+            disabled={loading}
+            className="w-full rounded-lg bg-black px-4 py-2 text-sm font-medium text-white transition-colors hover:bg-zinc-800 disabled:opacity-50 dark:bg-zinc-50 dark:text-black dark:hover:bg-zinc-200"
+          >
+            {loading ? 'creating...' : 'create task'}
+          </button>
+        </form>
+      )}
+
+      <div className="space-y-2">
+        {tasks.length === 0 ? (
+          <p className="py-8 text-center text-sm text-zinc-500 dark:text-zinc-400">
+            no tasks yet
+          </p>
+        ) : (
+          tasks.map((task) => (
+            <div
+              key={task.id}
+              onClick={() => onTaskSelect?.(task.id)}
+              className={`cursor-pointer rounded-lg border p-3 transition-colors ${
+                selectedTaskId === task.id
+                  ? 'border-zinc-900 bg-zinc-50 dark:border-zinc-100 dark:bg-zinc-900'
+                  : 'border-zinc-200 bg-white hover:border-zinc-300 dark:border-zinc-800 dark:bg-zinc-950 dark:hover:border-zinc-700'
+              }`}
+            >
+              <h3 className="font-medium text-zinc-900 dark:text-zinc-100">
+                {task.task_name}
+              </h3>
+              {task.task_description && (
+                <p className="mt-1 text-sm text-zinc-600 dark:text-zinc-400">
+                  {task.task_description}
+                </p>
+              )}
+              {task.task_def_of_done && (
+                <p className="mt-1 text-xs text-zinc-500 dark:text-zinc-500">
+                  done: {task.task_def_of_done}
+                </p>
+              )}
+            </div>
+          ))
+        )}
+      </div>
+    </div>
+  );
+};

web/src/hooks/useInteractionTracking.ts

@@ -1,5 +1,5 @@
 import { useEffect, useRef, useState } from 'react';
-import '@/lib/experiments' // ensure experiments lib is loaded
+import '@/lib/experiments'
 import type { EventName } from '@/lib/events';
 
 const fetchSessionId = async (): Promise<string> => {
@@ -21,10 +21,14 @@ const track = async (ev: {
   metadata?: Record<string, unknown>;
 }) => {
   try {
+    const experimentId = localStorage.getItem('phantom_experiment_id');
     await fetch('/api/ingest', {
       method: 'POST',
       headers: { 'Content-Type': 'application/json' },
-      body: JSON.stringify(ev),
+      body: JSON.stringify({
+        ...ev,
+        experimentId: experimentId || undefined,
+      }),
     });
   } catch (err) {
     console.error('track failed:', err);

web/src/proxy.ts

@@ -10,6 +10,7 @@ export function proxy(req: NextRequest) {
         pathname.startsWith('/admin') ||
         pathname.startsWith('/_next') ||
         pathname.startsWith('/static') ||
+        pathname.startsWith('/start-task') ||
         pathname.includes('.')
         // TODO: add robots.txt and sitemap.xml if needed here
     ) {

web/src/utils/supabase/client.ts

@@ -0,0 +1,10 @@
+import { createBrowserClient } from "@supabase/ssr";
+
+const supabaseUrl = process.env.NEXT_PUBLIC_SUPABASE_URL;
+const supabaseKey = process.env.NEXT_PUBLIC_SUPABASE_ANON_KEY;
+
+export const createClient = () =>
+    createBrowserClient(
+        supabaseUrl!,
+        supabaseKey!,
+    );

web/src/utils/supabase/middleware.ts

@@ -0,0 +1,37 @@
+import { createServerClient, type CookieOptions } from "@supabase/ssr";
+import { type NextRequest, NextResponse } from "next/server";
+
+const supabaseUrl = process.env.NEXT_PUBLIC_SUPABASE_URL;
+const supabaseKey = process.env.NEXT_PUBLIC_SUPABASE_ANON_KEY;
+
+export const createClient = (request: NextRequest) => {
+  // Create an unmodified response
+  let supabaseResponse = NextResponse.next({
+    request: {
+      headers: request.headers,
+    },
+  });
+
+  const supabase = createServerClient(
+    supabaseUrl!,
+    supabaseKey!,
+    {
+      cookies: {
+        getAll() {
+          return request.cookies.getAll()
+        },
+        setAll(cookiesToSet) {
+          cookiesToSet.forEach(({ name, value, options }) => request.cookies.set(name, value))
+          supabaseResponse = NextResponse.next({
+            request,
+          })
+          cookiesToSet.forEach(({ name, value, options }) =>
+            supabaseResponse.cookies.set(name, value, options)
+          )
+        },
+      },
+    },
+  );
+
+  return supabaseResponse
+};

web/src/utils/supabase/server.ts

@@ -0,0 +1,28 @@
+import { createServerClient, type CookieOptions } from "@supabase/ssr";
+import { cookies } from "next/headers";
+
+const supabaseUrl = process.env.NEXT_PUBLIC_SUPABASE_URL;
+const supabaseKey = process.env.NEXT_PUBLIC_SUPABASE_ANON_KEY;
+
+export const createClient = (cookieStore: ReturnType<typeof cookies>) => {
+    return createServerClient(
+        supabaseUrl!,
+        supabaseKey!,
+        {
+            cookies: {
+                getAll() {
+                    return cookieStore.getAll()
+                },
+                setAll(cookiesToSet) {
+                    try {
+                        cookiesToSet.forEach(({ name, value, options }) => cookieStore.set(name, value, options))
+                    } catch {
+                        // The `setAll` method was called from a Server Component.
+                        // This can be ignored if you have middleware refreshing
+                        // user sessions.
+                    }
+                },
+            },
+        },
+    );
+};